While it’s not hard to showcase the beauty of Malta as a tourist destination, we never miss a chance to go the extra mile in our designs. We were tasked with portraying Malta as a sunny tourist destination for Mercury Direct UK. In our design, we put photos front and foremost, along with some subtle animations and a video background. We also incorporated social elements, including an Instagram integration that showcases tourists' own photos. The result is a compelling portrayal of the island that drives users to the easily-accessible info request form and has a great conversion rate.